It can be hard to keep track of all the features that Piwik has to offer. To find out if Piwik is the right web analytics tool for you, check out this ever-expanding list of features.
Web Analytics Features
All standard statistics reports: top keywords and search engines, websites, top page URLs, page titles, user countries, providers, operating system, browser marketshare, screen resolution, desktop VS mobile, engagement (time on site, pages per visit, repeated visits), top campaigns, custom variables, top entry/exit pages, downloaded files, and many more, classified into four main analytics report categories – Visitors, Actions, Referrers, Goals/e-Commerce (30+ reports). See Tour of Piwik.
- Real time data updates
Watch real time flow of visits to your website. Get a detailed view of your visitors, pages they have visited and goals they have triggered.
- Customizable Dashboard
Create new dashboards with widget configuration fit to your needs.
- All Websites Dashboard
Best way to get an overview of what is happening on all your websites at once.
- Row Evolution
Current & past metric data for any row in any report.
- Analytics for e-commerce
Understand and improve your online business thanks to advanced e-commerce analytics features.
- Goal conversion tracking
Track custom variables and identify whether you are meeting your current business objectives.
- Event Tracking
Mesure any interaction by users on your websites and apps.
- Content Tracking
Mesure impressions and clicks and CTR for image banners, text banners and any element on your pages.
- Site Search Analytics
Track searches done on your internal search engine.
Locate your visitors for accurate detection of Country, Region, City, Organization. View the visitors statistics on a World Map by Country, Region, City. View your latest visitors in real time.
- Pages Transitions
View what visitors did before, and after viewing specific page.
- Page Overlay
Display statistics directly on top of your website with our smart overlay.
- Site speed & pages speed reports
Keeps track of how fast your website delivers content to your visitors.
- Track different user interactions
Automatic tracking of file downloads, clicks on external website links, optional tracking of 404 pages
- Analytics campaign tracking
Automatically detects Google Analytics campaign parameters in your URLs.
- Track traffic from search engines
More than 800 different search engines tracked!
- Scheduled email reports (PDF and HTML reports)
Embed reports in your app or website (40+ Widgets available) or embed PNG Graphs in any custom page, email, or app.
Create text notes in your graphs, to remember about particular events.
- No data limit
You can keep all your data, without any storage limits, forever!
See our limits analytics data fact sheet.
- Manage unlimited users
- Set user access to multiple websites
- Manage unlimited websites
- Exclude IPs and IP ranges
- Exclude URL parameters
- Timezone support, for each website
- Supports 100+ currencies
- Powerful options to White Label Piwik are available, ideal for large agencies or when you need a clean, branded Piwik interface
- Upload your custom logo for UI and email reports
- Automatically delete old logs and old data reports to keep you database size small
- Integrates with more than 40 CMS, web frameworks or Ecommerce shops
- Official Piwik Mobile app for Android and iOs smartphones
- Mobile App Analytics with the Piwik iOS SDK
- Free community support forums
- Professional consultation services
- 50+ languages available
- Let your customers and clients sign up to your Piwik
- Google Analytics data importer
- 100% FREE Software (Open Source, GPL license), yet compatible with commercial uses
- Asynchronous code for faster page loads
- Track & record any data using the REST Tracking API, via the PHP Tracking API Client or the Java Tracking API client
- Track custom page URLs and page titles
- Track subdomains
- User ID lets you accurately measure your unique users across multiple devices.
- Supports both 1st party cookies (default) and 3rd party cookie (optional)
- Import your Apache, Nginx, IIS server logs for processing in Piwik!
- Track server speed generation time for each Page view
Supports pages encoded in unicode (for example, UTF-8) but also supports all other charsets
Data Export & APIs
- Data Export in Excel, XML, Json and more!
- Fully-featured analytics API
- Administration API (REST) to create/update/delete pragmatically: users API, websites API, goals API, etc.
- Segmentation support in the API
Log Analytics: Import and Analyze your Server Logs
- Reprocess historical data from your server logfiles
- Report server errors and other http status codes
- Track and identify search engine and other bots
- Keep your data private on your server
- Compatible with Windows, MacOs, Linux, Solaris, IIS, Apache, Nginx, and more
- 5 Minute installation
- Other one click Installation options: Softaculous, Installatron, Microsoft Web Platform Installer, and our official Piwik Debian package.
- Easy One Click Update
- Strong focus on software security & excellent track record
- Strong focus on software Quality Assurance & testing
- Compatible with high traffic websites
- Supports servers behind proxies, works in a load balanced architecture, and supports IPv4 and IPv6 addresses
- Works for Intranet websites
- Privacy compliant web analytics
- Setting to anonymise your visitors’ IPs
- Iframe included to let your visitor opt-out of Piwik tracking
- DoNotTrack support by default
- Use 1st party cookies by default, with an option to enable third party cookies
- Desktop web analytics for Piwik
- Access Piwik plugins built by third party Piwik developers
- Plugins for CMS: WordPress, Drupal, Joomla, and more than 25 pieces of software with a Piwik Integration plugin
- Libraries for programming languages: Python, Ruby, and more!
Piwik is an Award winning platform used by more than 1 million websites worldwide. We regularly release new versions.
Our Roadmap is public and driven by the large community of users.