The open source Web analytics program Piwik turned 1.0 in August, continuing its well-earned reputation as an easy-to-install, easy-to-use traffic monitoring solution. But if all you do is stick with the default options, you are not getting the full value that Piwik has to offer. This weekend, look into how you can extend Piwik’s functionality to benefit your site.
Piwik, at left, is open source web analytics software, and I’ve written once before about it–highly recommended. When it comes to doing web analytics, it’s beneficial to get as many views of your data as possible, so you can use Piwik in conjunction with a tool like Google Analytics or on its own.
These days, Google Analytics is extremely popular for tracking and analyzing Web traffic – but it’s a poor choice for organizations that don’t want to depend on a third party, or share their traffic data with someone else. Fortunately, you have a mature free software alternative that runs great on Linux, called Piwik. Let’s look at what Piwik can do for you.
In the world of Web analysis the software title Piwik should be very attractive to those in the open-source sector. Piwik is an open-source Web analytics program (General Public License) that works in real time.
Google Analytics seems to be the default web analytics solution for WordPress users. Have you ever considered that there might be other options available? We’d like to introduce you to Piwik, an open source alternative, equally robust as Google Analytics and infinitely more private.
Google Analytics may be free, but it is still based on proprietary technology – which means you only ever get reports on the things that Google thinks are necessary and some of those reports are aimed at people using Google’s other services (managing campaigns on AdWords, for example). Further, using Google Analytics means that you’re tied to Google’s TOS. Enter Piwik, which aims to be an open source alternative to Google Analytics.
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See also what other users have to say about Piwik.
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